Thursday, September 4, 2008

A niggling thought...

Ever wondered why Facebook is so popular amongst hundreds of social networking sites?

It seems like some other people have similar thoughts; in fact a group of students at Stanford University have turned their attention towards a unique course ‘The Psychology of Facebook’ that blends popular culture with the more time-worn principles of psychology. This is the brainchild of Professor B J Fogg, a pioneering persuasion psychologist. He stresses that, Facebook’s success lies in getting users to do the work for them with friends persuading friends to post pictures, comments, or upload applications.

Read on at

This link validates the power of persuasion.

Posted by Monica

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