Thursday, January 29, 2009

Cola ads have never been better...

If you've been noticing lately, Pepsi and Coke have really ramped up their commercials. I blame this on the recession. Thanks to pressures on bottomlines, clients are now concentrating on good storylines built around the basic product proposition. I love this Coke commercial. I feel it's the best 'thirst' commercial in recent times.

Then watch the fabulously orchestrated 'Heist' commercial. W+K deserve a truck full of coke for this.

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Posted by Anantha

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