Of late, Cadbury's been getting bolder and bolder. There was a lot of buzz around this advert in December. At that point in time, I didn't take notice. I wondered, what the hell. Then I read up about Wispa. Things fell in place. Now I can't agree more with Scamp. For all the hype that they created, the commercial is a let down. Just when I was about to close all my windows and log out for the day, I discovered the possible brief for this entire exercise. It made my day.
Posted by Anantha.