Felix Sockwell at The Denver Egotist has put down a comprehensive list of qualities, a good CD should possess. To display all the traits one must an Ogilvy, Bernbach & Hegarty, all rolled into one. Jokes apart,it's a great effort. And there are many learnings for all of us. Read part 1 and part 2, only if you believe you're not perfect.
Hat Tip: Scamp. Posted by: Anantha.
1 comment:
Good piece. I think the Creative Director also needs to be a good politician. (Assuming there is such a thing as a 'Good' politician.)
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