Felix Sockwell at The Denver Egotist has put down a comprehensive list of qualities, a good CD should possess. To display all the traits one must an Ogilvy, Bernbach & Hegarty, all rolled into one. Jokes apart,it's a great effort. And there are many learnings for all of us. Read part 1 and part 2, only if you believe you're not perfect.
Hat Tip: Scamp. Posted by: Anantha.