Wednesday, November 5, 2008

Can I please change my name to

If you are one of those retired types (like me) who read The Hindu cover to cover, you wouldn’t have missed this one. An article about a girl in the US who changed her name to Yes, the kid is apparently very serious about her vocation, raising awareness to stop cutting up animals in the name of science. She even got her license issued in her new name! No prizes for guessing, her friends call her ‘cutout’ for short.

But it begs the question, what if we agency folks, changed our names to reflect our true beliefs about advertising? Some samples.;;;;;;…

Posted by Niru

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