ART & COPY is a powerful new film about advertising and inspiration. Directed by Doug Pray (SURFWISE, SCRATCH, HYPE!), it reveals the work and wisdom of some of the most influential advertising creatives of our time. Here's what Doug has to say about his film, "Yes, I've made a positive film about ads. I'd once believed that our systems of commerce might go away, and with them, all unwanted commercial messaging, but they haven't yet, and won't soon. Advertising, in fact, may actually be an innately human act itself. But like all creative endeavors (books, paintings, movies, architecture) most of it is mediocre. Ultimately, I hope “ART & COPY” inspires artists and writers to strive to make more meaningful, more entertaining, or more socially uplifting ads. With so much advertising surrounding us these days, it would be great to get that 2% figure a bit higher."
Posted by Anantha.